Commentary

Red Branch put out a promising release this morning announcing that the president of its Magellan360 subsidiary, Pam Miller  - the subsidiary that did $22 Million in ticket sales fulfillment last year - was named the 2nd vice President of the Professional Association of Travel Hosts (PATH), a major industry organization. Should make for a good soap box for the company and its products going forward.

Additionally, Red Branch let slip that it was launching Magellan360 Business Web, a industry portal that would support the company's 125 travel affiliates (and growing). Look at what the portal does and you will see the value. Should be interesting to see if this gets the stock moving again...

Press Release

Red Branch Technologies' Magellan360 Demonstrates Growing Industry Leadership

Mar 26, 2008 8:08:00 AM 2008

RESTON, Va., March 26, 2008 (PRIME NEWSWIRE) -- Red Branch Technologies, Inc. (Pink Sheets:RBTI), a comprehensive online travel company focused on addressing the unmet needs of the business traveler, reports that the Company's Magellan360 operation continues to demonstrate industry innovation regarding technology and thought leadership.

Pam Miller, President of Magellan360, was elected recently as the 2nd Vice President of PATH, the Professional Association of Travel Hosts. PATH is the only host agency-driven organization in the travel industry and represents a valuable resource for independent travel professionals. In addition to providing touchless fulfillment services for my/mTravel, Magellan provides host agency services for 125 independent travel professionals around the country.

Magellan360 also recently introduced the Magellan360 Business Web, an online portal that increases the productivity of Magellan affiliates.

"Magellan360 Business Web gives our affiliates management tools like destination and product training schedules, booking forms and supplier contacts," said Pam Miller, CTC, president of Magellan360. "This service helps us respond more quickly and effectively to changes throughout the business day and communicate as soon as we have important information."

Features of the Business Web include:

* Agent commissions and monthly sales -- Affiliates can instantly see, as frequently as they want, exactly how much they are selling and how much commission they will be receiving.

* Magellan360's supplier's list -- Affiliates have access to important supplier contact information when they need to make a booking.

* Forums -- Affiliates can communicate with other affiliates and exchange valuable information by posting topics on the discussion forum.

* Online training -- Now, Magellan360 training programs are accessible anytime.

* Online forms -- Online forms allow affiliates to fill out forms online and submit them electronically for faster response.

* Trip Builder -- Affiliates can book travel directly from Business Web and invoice using Trip Builder rather than a GDS.

* Live chat -- This connects Magellan's affiliates to staff in a real-time chat to get answers to questions or receive assistance.

* Calendar -- This shows all industry events, as well as those that Magellan360 participates in, which allows affiliates to add events for their tracking and coordination.

* Expense manager, task manager and contact manager -- Allows affiliates to track their expenses, important projects and contacts.

About Magellan360:

Magellan360 supplies technology and services to independent travel professionals and agencies to make them more profitable. Magellan's "touchless" online fulfillment technology and agent-based transactions demonstrate its market leadership in using technology to grow profits. Magellan is viewed as a "boutique style" company creating new value in the travel distribution business by balancing high-tech with personal consultative services to a limited number of professional partners.